More people than ever before are visiting Hillsdale College’s website, watching its videos, and enrolling in its courses. The college attracted 10 million website visitors, 1.3 million new followers, 77 million YouTube viewers, and 560,000 new online course accounts in the last year. “I think there are two important reasons for this growth,” said Kyle...
Tag: marketing
College films old fashioned commercial on campus
Hillsdale College filmed a new commercial on campus this week featuring a horse and buggy. “We’ve created scenes that range in time from the 1800s to the present as a reminder that the steadfast mission of the college has always been to develop the minds and improve the hearts of its students,” said Mark Waters,...
‘This place we all leave too soon’: Stay for the summer
As soon as the warm May sunshine finally emerges and the beginning hints of summer start to show, students pack up and head out for a summer of travel, slow days at home, and part time jobs. For a few select students, though, life at Hillsdale doesn’t end after finals. With several on-campus internships provided...
Sam Fry: Hillsdale Board of Public Utilities’ new marketing, communications director
Sam Fry became the first marketing and communications coordinator for Hillsdale’s Board of Public Utilities last May. Since then, the longtime Hillsdale resident and former journalist has been working to create digital content and provide direct customer service for the BPU, the town’s municipally owned provider of water, electricity, and waste water services. According to...
Stop taking pictures and start recording
Photography has become a central activity of our lives. We are always behind a phone or camera capturing the moments that are in front of us. But I would argue that picture taking is soon to be a thing of the past. The world is moving in a different direction — video creation. Videography is...