Ross chugs milk as part of Midnight Cookies’ “Pattern interrupt” marketing strategy The first night of sales for Midnight Cookies ended with sophomore Carter Ross running to McIntyre Residence with the last of his batch. Midnight Cookies is a student-run business that sells cookies in the dorms late at night, as part of the Kehoe...
Category: Features
Think your walk to campus is long? Think again.
Some students complain about campus construction adding two minutes to their walk to class while others spend more than an hour driving to school. Senior Eleanor DeGoffau leaves her home in Lansing no later than 7:45 a.m. to make it to her 9 a.m. class. “I will listen to audiobooks, podcasts, sometimes I’ll call my...
Campus Character: Christopher Tufaro
Tufaro used to gaslight many people into believing his last name is Obama. Courtesy | Chris Tufaro Chris Tufaro is a senior philosophy major from Pennsylvania. He is the rush chair and historian of Sigma Chi fraternity. He has also held the roles of magister and kustos (ritual chair). In 2021, he listened to Pitbull’s...
‘Your appearance is actually your livelihood’
Anthony and Pat Manno run the 55-year-old family business. Courtesy | Anthony Manno College President Larry Arnn first met alumnus Anthony ’14 and his father Pat Manno at a Hillsdale open house event. Today, Anthony and Pat co-own luxury clothing company Manno Clothing in Plymouth, Michigan, and Arnn is one of their customers. “He’s been...
‘A very timely call’: Young entrepreneur takes reins of Ad Astra Coffee
Busby’s latte in competition at age 16. Courtesy | Jackson Busby Before he learned to drive, Jackson Busby learned to roast coffee. Now, at 19, he is the owner and operator of Hillsdale’s Ad Astra Coffee Roasters. Busby’s love for coffee began when he was 8. His family lived in Coeur d’Alene, Idaho, and he...



